Being “Product-Led” in 2023 Means Product-Led Sales
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Held on: - February 9, 2023
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Duration: - 45 minutes
Hosted by
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Esben Friis-Jensen's LinkedIn Esben Friis-Jensen Co-Founder at Userflow -
Nicholas Mills's LinkedIn Nicholas Mills President at Pitch -
Seth DeHart's LinkedIn Seth DeHart Advisor at PointNine -
Sara Archer's LinkedIn Sara Archer VP Sales at ChartMogul
Product-led growth is often presented as the silver bullet to hyper growth. But in reality, many PLG success stories have leveraged traditional inside sales motions alongside self-service to speed up customer acquisition across segments.
This model is called product-led sales, and with a panel of experts, we’re going to discuss what it really looks like in practice and when B2B SaaS leaders should start baking it into their go-to-market.
The panel covers:
- What product-led sales looks like in practice across growth and scale stage B2B SaaS companies.
- How to decide if and when product-led sales is right at your org.
- How to maintain a product-led mindset in your sales team.